SEO Secrets for Healthcare Providers: Optimize Your Website to Reach More Patients Featuring Samantha Mabe, EP158

In this episode of Thriving Practice, host Tracy dives into the world of digital marketing for healthcare and wellness practices with web design expert Samantha Mabe, founder of Lemon and the Sea. Samantha shares her wealth of knowledge on creating effective, patient-attracting websites specifically tailored for health practitioners. From the crucial elements of a professional medical website to the nuances of healthcare SEO, this episode is packed with actionable insights. 

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Digital Health Solutions for Osteoporosis: Combining Strength Training with Medical Care Featuring Jenni Tarma, EP 151

Tracy and guest Jenni Tarma dive deep into how healthcare providers can better support patients with osteoporosis through comprehensive, evidence-based care that goes beyond traditional pharmaceutical approaches. Jenni shares how her company, Kaari Prehab, is transforming osteoporosis treatment through digitally-delivered strength training programs that achieve remarkable adherence rates. 

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The Practitioner's Paradox: Why Clinical Excellence Might Be Holding Your Practice Back, EP 150

In this solo episode, Tracy explores the critical mindset shifts healthcare providers need to make to transform their practices from survival mode to thriving businesses. She introduces the concept of the "practitioner's paradox" - where the very mindset that makes someone an excellent healthcare provider can actually hinder their success as a business owner. Through real-world examples and practical frameworks, Tracy explains how practitioners can transition from working in their business to working on their business, without sacrificing the quality of patient care.

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Digital Revenue Streams for Healthcare Providers: Expert Tips Featuring Robin Massey, EP 148

In this episode of Thriving Practice, host Tracy sits down with Robin Massey, founder of SkipTheBox. Robin shares her expertise on how healthcare providers can expand their practices into the digital realm, creating additional revenue streams through online courses, self-published books, and virtual workshops. This insightful conversation offers practical strategies for leveraging your medical expertise in the online space, with a focus on starting small, testing ideas, and overcoming technical challenges.

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74 Million Underserved: One Doctor’s Innovative Solution to America's Specialist Shortage Featuring Dr. Kara Hartl, EP 147

In this powerful episode, Dr. Kara Hartl shares how she's revolutionizing rural healthcare through Troy Medical, a pioneering telehealth company born from her experiences as an ophthalmologist in rural Alaska. After witnessing patients struggle with limited access to specialist care, Dr. Hartl developed an innovative hybrid model that combines telemedicine with on-the-ground clinical support to bring world-class specialists directly to underserved communities. From endocrinology to rheumatology, Troy Medical is bridging critical gaps in healthcare access while breathing new life into struggling rural hospitals and transforming patient outcomes across America.

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Balancing Great Medicine with Smart Business Featuring Monica Capelli, EP 146

In this enlightening episode of Thriving Practice, host Tracy speaks with Monica Cappelli, founder of Rev Billing Systems. Monica shares her expertise on managing revenue cycles and building thriving healthcare practices. From setting clear visions to implementing effective systems, this conversation is packed with valuable insights for healthcare providers looking to improve their business acumen without compromising patient care.

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Value-Based Care in Healthcare: How Private Practice Owners Can Boost Profits While Improving Patient Outcomes EP 144 Featuring Katherine Evans

In this episode of Thriving Practice, we dive deep into the world of value-based care with Katherine Evans, President of Novocardia, a division of Cardiovascular Associates of America. Katherine shares her expertise on how value-based care models are transforming cardiovascular healthcare delivery, improving patient outcomes, and enhancing provider experiences.

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Season 8 Launch: Double Episodes, New Community, and What's Next for Thriving Practice, EP 143

Join us for the Season 8 premiere as Tracy unveils exciting changes, including the Overachiever's Intensive with double episodes in January and February. Learn about our new global Thriving Practice Community, meet the team behind the scenes, and discover how our evolving format will deliver more actionable insights for practice owners. Whether you're a longtime listener or new to the show, this episode maps out how we'll support your sustainable growth in 2025.

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EHR Efficiency Secrets: Guide to Thriving in the Digital Health Era Featuring Dr. Craig Joseph, EP 140

 Dr. Joseph shares insights from his extensive experience in healthcare IT and his book "Designing for Health," offering practical advice on making technology work for healthcare providers rather than against them. From tackling the challenges of "note bloat" to creating more intuitive user interfaces, we discuss innovative strategies to enhance workflows, reduce physician burnout, and ultimately create a more thriving practice. 

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