Private Coaching, Strategic Consulting, and Community for Independent Healthcare Practice Owners Who Are Done Running on Fumes
Take back your time.
Grow your practice.
Elevate your leadership.
Tracy Cherpeski, MBA, MA, CPSC brings 15+ years of business consulting and executive coaching expertise specifically to independent healthcare practice owners. Unlike group coaching programs, every engagement at Tracy Cherpeski International is private, personalized, and built around your practice — combining time leadership, burnout prevention, and strategic growth so you can lead with intention rather than survive by default. For practices that need financial clarity alongside coaching strategy, our Fractional CFO services are available through the same team.
Practice Growth Readiness Intensive
Get crystal clear on your practice's untapped potential in just 4 weeks.
If you're working harder than ever but still can't see where to focus for real growth, the Practice Growth Readiness Intensive gives you clarity fast. In four weeks, you'll receive a comprehensive practice assessment, a custom 90-day growth roadmap, and the foundational systems to move from reactive to strategic — without committing to a full year of coaching before you know it's the right fit.
This isn't generic business advice. It's a private, focused engagement designed for accomplished practice owners who need expert eyes on their specific situation — not a group program framework retrofitted to your practice.
Investment: $2,500 (Full credit toward annual coaching if you continue)
Private Coaching for Healthcare Practice Owners
Your medical training prepared you to be an exceptional clinician. It didn't prepare you to run a business, lead a team, manage cash flow, and avoid burning out — simultaneously, indefinitely, without support.
Our Private Professional Coaching combines executive leadership coaching with hands-on business consulting in a one-on-one engagement built entirely around you. We work directly on time leadership, strategic delegation, team dynamics, and sustainable growth — drawing on 15+ years of experience with independent practice owners across specialties.
This is private coaching. One client, one coach, one practice at a time.
Fractional CFO Services for Independent Healthcare Practices
Most independent practice owners are making major financial decisions without executive-level financial guidance — because hiring a full-time CFO isn't realistic at their scale.
Aaron Gold, MBA brings fractional CFO expertise specifically to healthcare practices: revenue cycle optimization, cash flow management, reimbursement strategy, and growth planning — the financial foundation that makes everything else in your practice work better.
Project-Based Consulting for Established Practices
For established practices with a specific challenge to solve, we offer focused project-based consulting engagements. Rather than ongoing coaching, this is expert-in-your-corner support for the operational, administrative, and systems work that's stalling your growth.
Some areas where we can support you and your team with consulting services include:
Operational and administrative systems and flow
Defining, fine-tuning and overseeing creation of operations manuals
Identifying, defining and hiring the right team members to support the scale of your practice
Consulting is considered on a case-by-case basis.
*Established Practice: breaking even/turning a profit/in good financial standing
Thriving Practice Community: Coaching + Peer Network for Healthcare Practice Owners
Independent practice ownership is isolating in a way that's hard to explain to anyone who hasn't done it. Thriving Practice Community exists to change that.
This is a quarterly cohort membership — not a passive forum — combining executive coaching, expert workshops, peer roundtables, and a global network of practice owners who understand exactly what you're navigating. If private coaching isn't the right fit right now, TPC is the most supported way to grow.
Members get ongoing support, executive coaching, access to a wealth of healthcare business expertise through workshops and roundtables, and collaborate to find balanced success professionally and personally.
Whether you're an established practice owner or new to running your own business, joining our vibrant international Community of Practice gives you the coaching, resources, and motivated peer network to transform how you lead and grow your healthcare practice.
VIP Strategy Day
For practice owners who need to move fast and think big, a VIP Strategy Day is a private, full-day intensive with Tracy — no agenda templates, no group sharing, no waiting your turn.
A VIP Strategy Day is a Premier service offered to practice owners who are looking for a deep-dive into their strategic planning.
This is an excellent opportunity to work with us in the short term and set the stage to shift from success with overwhelm to success with freedom.
Revolutionize your practice and realize the vision you’ve always known was possible - without sacrificing personal, professional, or financial growth.
Why Independent Practice Owners Work With Us
Empowering Healers to Build Thriving Practices and Lasting Legacies
Independent healthcare practice owners face a version of business leadership that most executive coaches have never seen up close. The clinical demands are real, the team dynamics are unique, the financial pressures are specific — and the cost of burning out isn't just personal. It affects your patients, your team, and the community you built your practice to serve.
We've spent 15+ years in this space specifically. That's not a generalist coach with a healthcare niche. That's deep, accumulated pattern recognition across specialties, practice sizes, and growth stages — applied to your situation, privately.
We Address Your Most Pressing Challenges
1. Escaping the "Success Trap”
Reclaim work-life balance
Avoid burnout from long hours and missed personal time
2. Stabilizing Your Practice
Create predictable schedules and income
Overcome revenue plateaus and volatility
3. Strategic Growth
Shift focus from daily tasks to big-picture planning
Invest time in practice development and expansion
4. Establishing Thought Leadership
Prioritize research, writing, and speaking engagements
Become a recognized expert in your specialty
5. Team Empowerment
Delegate effectively to drive practice growth
Focus on patient care and industry leadership
Our Unique Approach
We blend business acumen with leadership development to help you:
Embrace your role as a mission-driven CEO
Cultivate an entrepreneurial mindset
Maintain unwavering commitment to patient care
Transform your practice, achieve exquisite fulfillment, and create the legacy you envision. Let us guide you on this transformative journey.
We work with practice owners to fulfill their mission of building a strong, profitable practice so they can help their patients heal in body, mind and spirit.
Many practice owners and their support teams struggle with burnout and keeping up with the demands of an ever-changing environment. They want to establish themselves as leaders in their field, and free themselves up to provide the highest level of care and service to their patients.
This is where we come in with a system of coaching and consulting to help you:
Buy back your time to focus on growing your practice and providing excellent patient care.
Reclaim your energy by helping you get out of the “Success Trap” of working all the time.
Fine-tune your vision and goals so you can focus on strategic business priorities.
Create systems to recover time, increase revenues and decrease unnecessary turnover.
Ready to find out what's possible for your practice?
Schedule a complimentary strategy call. No pitch, no pressure — just a real conversation about where your practice is, where you want it to go, and whether we're the right fit to help you get there.
We work with healthcare visionaries who feel trapped in the daily grind, yearning to make an indelible impact on the world. It's time to break free from the "hard work" myth and embrace a sustainable growth model.
Our exclusive, flexible roadmap has empowered practice owners across specialties for over a decade. We'll help you up-level your leadership, mindset, and agility, growing your practice without working more or harder.
Don't let another day pass feeling stuck in outdated beliefs and time management struggles. Your patients need your brilliance, and your practice deserves to thrive. Schedule your strategy call now and take the first inspired step towards reclaiming your time, surpassing your goals, and falling back in love with your practice.
The future of healthcare is waiting for your unique contribution – are you ready to answer the call?
Take back your time. Surpass your goals. Fall back in love with your practice.
Our Why:
We are on a mission to change a system that is failing so many, and making them sicker and sicker. We help provider-owners and their teams build strong, profitable practices so they can change their patients’ experience of health care from the inside-out.
