Private Business Coaching for Independent Medical Practice Owners

One Coach. One Practice. One Tailored Roadmap — Built Around You.

We are what we repeatedly do. Excellence, then, is not an act, but a habit.

- Aristotle

If you're exhausted, overworked, and running a practice that was supposed to give you freedom — you're not failing. You're missing the systems, strategy, and support that medical training never provided.

Tracy Cherpeski, MBA, MA, CPSC brings 15+ years of experience working working exclusively with independent healthcare practice owners — combining hands-on business consulting and executive leadership coaching in a private, one-on-one engagement. No group sessions. No generic frameworks. Every strategy is built specifically around your practice, your goals, and your growth stage.

Meet Your Coach

Tracy Cherpeski, MBA, MA, CPSC has spent 15+ years coaching business owners and leaders, narrowing her focus exclusively to independent healthcare practices in 2022 — and she's never looked back. Now she's the strategist who helps overwhelmed providers build practices that actually give them their lives back. Her clients see an average 10X return on their coaching investment, not by working harder, but by learning to lead differently. She brings the rare combination of business rigor and genuine care for the humans behind the white coat.

Business Consulting Meets Executive Leadership Coaching

Why choose our coaching services?

Our private professional coaching program combines expert coaching and strategic consulting to catalyze rapid, sustainable growth for ambitious healthcare practice owners. Experience personalized guidance through comprehensive business expansion planning, practiceoperations and workflow optimization, executive mindset development, and sustainable scaling methodologies that optimize your time, accelerate growth, and elevate your leadership.

As a practice leader, you're expected to be nimble, strategic, and compassionate while supporting your patients. This balancing act can drain your energy and motivation. Our coaching programs are designed to help you:

  • Establish a clear vision and engage your team

  • Receive honest, timely feedback on your systems and leadership

  • Improve your ability to anticipate, strategize, and stay on track

  • Maximize your practice potential by enhancing work performance and team effectiveness

Reclaim Your Time and Energy

Learn to optimize your schedule, delegate effectively, and focus on high-impact activities. Our clients report gaining back up to one day per week, allowing them to concentrate on strategic growth and exceptional patient care.

Accelerate Practice Growth

Implement proven strategies to boost revenue, streamline operations, and build a high-performing team. Our coached practices have seen an average of 10X return on their coaching investment within 12-18 months.

Elevate Your Leadership

Develop the skills to become a visionary leader in your field. Learn to hire the right team, delegate effectively, and get back to doing what you do best - being a great provider.

How It Works

1. Discover & Assess
We evaluate your current practice operations, leadership challenges, and growth goals to understand where you are and where you want to be. 

2. Design Your Roadmap
Together we create a customized strategy for sustainable growth and time recovery that fits your unique practice and circumstances. 

3. Implement & Coach
Through regular sessions, we guide you as you execute the strategies and develop your leadership skills. This is where you do the focused work to create real change. 

4. Optimize & Scale
As you implement our proven systems, you'll fine-tune and scale for sustained growth with time freedom. 

Important: Real change takes commitment.

Most clients don't see major schedule improvements or financial returns until at least 90 days of consistent implementation. The results are transformative, but they require your dedication to doing the work. 

Independent Practice Leaders are expected to evolve quickly to meet the increasing complexity, ambiguity, and rapid change - to transform on demand - a seemingly “superhuman” skill set. ~ This is where we come in.

Program Details

We work with you to determine focus areas for growth and targeted results. We build on your strengths and deep-dive into areas for reflection and improvement.

What to Expect

Duration: Most clients work with us for 1-2 years, allowing time for deep transformation and sustainable results. 

Sessions: Bi-weekly 50-minute coaching sessions, plus several 90-minute deep-dive strategy sessions throughout the year. 

Getting Started: Initial practice scalability assessment and collaborative vision-setting to establish your success roadmap. 

  • Ongoing Support:

  • Regular coaching sessions focused on implementation and leadership development 

  • Email and text support through our secure client portal for real-time guidance 

  • Comprehensive toolkit: Practice management frameworks, leadership assessments, operational templates, and our proprietary decision-making matrix 

  • Milestone check-ups (separate from coaching calls) to celebrate wins and recalibrate as needed 

Format: 100% virtual for maximum flexibility, with optional in-person working sessions when schedules align. 

Bonus: Access to financial strategy consultation with our CFO when appropriate for your growth stage. 

Is Coaching Right For You?

You're an ideal candidate for our coaching if:

  • You lead an established private medical, integrative, allopathic, or psychological services practice

  • You're earning a comfortable living but know your practice could grow significantly with the right support

  • You want to scale your expertise and serve more patients without sacrificing your well-being

  • You're ready to enjoy the fruits of your labor, whether that's more time with loved ones, hobbies, or travel

Our Coaching Approach

We offer a proven, impeccably designed method to scale your practice while preserving your most precious assets: your time and energy. Our holistic approach helps you:

  1. Develop your unique leadership style

  2. Draw out the best in yourself and your team

  3. Create more opportunities for success with less effort

  4. Master Time Leadership for exquisite fulfillment

Real Results from Real Clients

Our clients typically experience:

  • Decreased stress levels and improved quality of sleep

  • Clear communication systems and improved team retention

  • Significant reduction in operational inefficiencies

  • The ability to take unplugged vacations with peace of mind

With Tracy’s help I was able to increase my business’ revenue, allowing me to give myself two raises within the year, and make a home office of my dreams come true.
— Dr. Gianna Bigliani Cetkowski, PT, DPT, OCS, CSCS

Here’s exactly how that transformation happened:

Months 1-3: Dr. Gianna came to us overwhelmed and working 60+ hours weekly. We assessed her practice operations and began stabilizing her most critical systems.

Months 4-9: We implemented customized growth strategies while developing Dr. Gianna's leadership capabilities, focusing on delegation and team development. During this phase, her increased revenue allowed her to build her dream home office.

Months 10+: Dr. Gianna now works a 4-day schedule, gave herself two raises, and has the freedom to enjoy the practice and life she's built.

Private Coaching Outcomes:

Private coaching offers the most support for your practice growth. This service is for you if you're ready do the focused work to shrink the timeline and see the results in your practice.

Our clients typically see immediate results in how they feel, followed by recapturing their time and bottom-line growth. 

Below is a small sample of the results our clients get from working with us: 

Feeling Better:

  • Decreased stress levels

  • Improved quality of sleep

  • Improved mood; i.e., finding joy easily, feeling more relaxed, generally happier

Staffing Improvements:

  • Clear communication, expectations, and systems to maintain excellent communication

  • Systems to hire, train and retain high-quality team members

  • Tools to appropriately delegate to their capable team

Time Recovery:

  • Buy back up to one day per week (or, one hour/day)

  • Improving operational efficiencies to increase patient load, or serve patients more efficiently

  • Taking unplugged vacations while trusting that all is well at the practice while they’re away

Bottom Line:

  • Average of 10X return on their one year coaching investment within 12-18 months of beginning (TEN TIMES!!)

  • Reduction in “leaks” as inefficiencies are found, plugged and eliminated, often a significant cause of “cash hemorrhaging” 

We don’t just teach you how to speed up, we help you learn the importance of slowing down to scale up

Let go of control (hire the right team, delegate effectively) and get back to WHY you decided to fly solo in the first place. 

Imagine taking regular vacations and NOT working while you are away. How would it feel to have more time and energy? 

If you want to expand your practice and grow your profits, you must trust yourself to hire the right team and get back to doing what you do best - being a great provider

Stop working so hard and learn from a professional who can help you get over the hump to achieve beyond your wildest imagination.

Ask yourself: Am I willing to tolerate…

  • The most incredible practice and life and I can imagine

  • Being happy and fulfilled in every area of my life at the same time

  • Letting go of control and learning to enjoy my practice and life again

The moment you say yes, everything changes. 

Fall back in love with your practice.


Our Coaching Philosophy:

“Hard Work” doesn’t create success. you must have a vision, the right mindset, and the right kind of support.

Every human has individual needs and interests. The same is true for your practice. A prescribed, paint-by-numbers approach will NOT do. We have designed an exclusive program that offers a clear yet flexible roadmap to help you grow your practice.

We start by getting to know one another and deciding whether working together feels right. From there, we create magic - together. Apply to see if private coaching is right for you.

Not sure if you're ready for private coaching? Start with a conversation. Schedule a call to talk through where you are and what's possible — or tune into the Thriving Practice Podcast to get a feel for how we think and work.

FAQ:

〰️ TAKE BACK YOUR TIME

〰️ STREAMLINE YOUR PRACTICE

〰️ ELEVATE YOUR LEADERSHIP

〰️ TAKE BACK YOUR TIME 〰️ STREAMLINE YOUR PRACTICE 〰️ ELEVATE YOUR LEADERSHIP


Need help or have questions? Contact us: support@tracycherpeski.com