The Practice You Want Is on the Other Side of Control

Photo by Paul Pastourmatzis on Unsplash - feather/open hand

You say you want a thriving practice. A team that runs without you. Time with your family that doesn’t feel stolen. Space to actually breathe.

And I believe you.

So why does it feel like the harder you work, the further away it gets?

In my 15+ years of coaching — and the last several working exclusively with healthcare practice owners — I’ve seen the same pattern again and again. The problem isn’t your team. It isn’t your systems. It isn’t even the insurance model or the staffing market or the economy.

It’s the grip.

White-Knuckling Looks Like Responsibility

Here’s what white-knuckling actually looks like in a practice owner’s day-to-day: staying as the bottleneck because “no one else will do it right.” Delaying the hire of a practice manager because it feels too risky. Keeping the business small — not because you don’t want more, but because somewhere underneath the logic, a voice says: who are you to have this? What if your team takes advantage? What if your family thinks you’ve changed?

Sometimes the fear isn’t failure at all. Sometimes it’s success. Because success means change, and change means you might not be able to “handle it.” So you hold on tighter. And tighter. And call it being responsible.

The result? A holding pattern of overwhelm, overwork, frustration, and advancing stages of burnout. Not because you’re not working hard enough — but because you’re working against yourself.

The Clinical Brain in a Business World

There’s a specific reason healthcare providers are particularly prone to this pattern. In clinical practice, you always know where to go for answers. There’s a map. A mentor. A protocol. Even in novel situations, you can find someone with the right acumen.

Business isn’t linear like that. There’s no differential diagnosis for hiring the wrong person, or for the moment your practice outgrows your leadership. And for providers trained to be the expert in every room — not knowing the answer can feel like failure. So instead of finding a guide, you grip harder. You add more hours. You try to know more.

It’s not a character flaw. It’s a trained response. But it is keeping you stuck.

What Surrender Actually Is

Surrender is not giving up. It is not “hoping for the best” — which, if we’re being honest, is just white-knuckling with your eyes closed.

Real surrender is active. It’s powerful, open, walls down. It’s the state from which you can finally see clearly — and act decisively. It’s the difference between reacting from fear and responding from wisdom.

I learned this not in a business context, but in my own life — in a situation where someone I love was struggling, and I finally had to face the truth: I am not powerful enough to make change for a human with agency. And I am not powerful enough to stop them from changing if they decide to. That realization — really feeling it in my body, not just knowing it intellectually — was like a big exhale. And then a breath of fresh, crisp spring air.

It didn’t just change that one relationship. It changed everything.

What Becomes Possible

When you release the grip, something remarkable happens. The areas of your life that have been stuck — your practice, your team, your relationships, your health, your time, your joy — all have the potential to move. Not because you worked harder. Because you got out of your own way.

You can have everything you say you want. The profitable, purposeful practice. The team that’s genuinely engaged. The patients who come back and send their friends. The family life that actually feels like a family life. The time to think, to grow, to rest, to leave a legacy.

The only thing standing between you and it is the grip.

Ready to Loosen the Grip?

The Thriving Practice Community is a quarterly cohort for independent healthcare practice owners who are done just surviving — and ready to scale with intention. We do this work together: the mindset, the strategy, the accountability, the community. Founding member applications are open now.

→ Learn more at ThrivingPracticeCommunity.com

Or if you’re curious about one-on-one coaching, schedule a call with me. The best way to understand the value of this work is to experience it.

Read Tracy’s full bio here.

Rebalancing Healthcare: Addressing Physician Work-Life Integration and Well-being

Imagine a healthcare system where 6 out of every 10 physicians are experiencing symptoms of burnout. Where practice owners are working far more hours than they ever anticipated, with administrative tasks consuming a third (or more) of their time. Where the very strengths that make doctors exceptional at their jobs drive, problem-solving, perfectionism – are silently eroding their personal lives and well-being.

This isn't a hypothetical scenario. It's the reality facing our healthcare system today.

The State of Physician Stress and Burnout

A 2022 study published in Mayo Clinic Proceedings (1) found that 63% of physicians reported at least one symptom of burnout. This silent epidemic hits healthcare practice owners particularly hard, as they face the additional burden of business stress that directly impacts their bottom line and team stability.

Furthermore, a survey of practice owners (2) revealed that nearly 80% work more hours per week than they initially planned when opening their practice. Almost 75% reported that administrative tasks have grown to consume over one-third of their work hours. Many acknowledged they would recognize burnout in a colleague or patient long before identifying it in themselves.

The physical and emotional toll of this chronic stress is substantial. A 2021 systematic review in JAMA Internal Medicine (3) found that physicians with burnout were more likely to report depression, anxiety, sleep disturbances, and alcohol misuse. They also had a doubled risk of suicidal ideation compared to the general population. (4)

Understanding the Professional Strengths That Create Personal Challenges

Several professional strengths that are valuable in medical practice can create unintended consequences in physicians' personal lives:

1. Service Orientation and Drive

• Strength: Constant drive to serve and accomplish more

• Challenge: Work engagement overtakes personal life

• Impact: Difficulty protecting time for personal relationships

• Growth Opportunity: Intentionally scheduling time for personal relationships and meaningful activities outside of work

2. Problem-Solving Abilities

• Strength: Superior ability to find and solve problems

• Challenge: Missing positive moments with loved ones

• Impact: Loss of joy in everyday interactions

• Growth Opportunity: Applying positive psychology to personal relationships, such as practicing gratitude regularly

3. Perfectionism

• Strength: Exacting standards and striving for perfection

• Challenge: Contingent self-worth

• Impact: Difficulty accepting feedback, increased emotional intensity, heightened interpersonal reactivity

• Growth Opportunity: Learning to balance perfectionism with grounded self-worth through therapy, coaching, or contemplative practices

The Imposter Phenomenon

The imposter phenomenon is a significant associated challenge for physicians. This psychological pattern causes competent individuals to doubt their abilities and feel like frauds despite evidence of their success. A 2020 study in JAMA Network Open (5) found that nearly 10% of US physicians had frequent feelings of imposterism, which correlated with higher levels of burnout and lower self-reported wellness scores.

Operational Interventions to Improve Work-Life Integration

Specific operational interventions can help address IWPR (Impact of Work on Personal Relationships) in healthcare practices:

1. Improved Coverage Systems: Ensuring EHR inbox and clinical care coverage during physician vacations

2. Optimized Scheduling: Allowing physicians to leave work at reasonable times with predictable schedules

3. Team-Based Care Models: Optimizing task distribution to improve efficiency and shorten workdays

4. Strategic Meeting Planning: Evaluating and optimizing meeting timing to minimize encroachment on personal time

Cultural and Normative Interventions

Beyond operational changes, cultural shifts are also needed:

1. Leadership Education: Training leaders, clinical and practice managers on the importance of clinicians' personal relationships for sustainable effectiveness and retention

2. New Professional Norms: Implementing policies and communication campaigns establishing norms that prioritize healthy personal relationships and affirm the importance of life beyond medicine

3. Physician-Spouse Retreats: Weekend programs to increase awareness of practice demands and norms contributing to negative IWPR, while providing space for recommitment to appropriate prioritization of personal relationships

The RENEW Prescription

The RENEW Prescription framework, presented at the SMLMA Healthcare Conference and Expo, offers a valuable cyclical approach to physician wellness through four essential steps:

1. Awareness → 2. Reflection → 3. Conversation → 4. Plan and Act

This model recognizes wellness as an ongoing practice rather than a quick solution. While RENEW provides an excellent foundation, independent practices face unique challenges compared to large institutions like hospitals and university health systems.

Independent practitioners operate in a distinctive environment where they deliver exceptional patient care while managing all business aspects of their practice. Without support systems and resources available to larger organizations, practice owners must find tailored solutions that address their specific needs.

Financial Investment in Physician Well-being

Healthcare systems are beginning to allocate substantial resources to address systemic issues affecting physician well-being and healthcare workforce sustainability. Recent funding propositions highlight significant financial resources dedicated to primary care, specialty care, workforce development, and behavioral health throughput.

Moving Forward

Healthcare organizations now recognize provider wellness as a systemic issue requiring structural solutions and investment, not just individual effort.

Our approach bridges the gap between a desire for change and limited resources by providing customized support for independent practices. We focus on creating solutions that align with practitioner-owners' priorities—helping them balance clinical excellence with effective business leadership.

We develop strategies that address the distinct challenges of being both a healthcare provider and a CEO. Our goal is to support professionals in building sustainable practices where they can thrive.

We improve scheduling and workflow while reshaping professional expectations so providers succeed without personal sacrifice.

Independent practice owners: seeking support isn't weakness—it's leadership.

We create lasting wellness systems through:

• Practice management that reduces administrative burden

• Leadership development centered on team wellbeing

• Peer communities for sharing effective strategies

We understand your unique challenges as independent practices. Our work implements changes that benefit providers and patients while maintaining financial health. Through collaborations with associations, we amplify the collective voice of private practices.

Provider wellbeing determines the future of our healthcare system.

Ready to improve work-life integration for yourself and your team? 

Schedule a consultation with us to learn more about implementing practical work-life balance strategies that benefit both you and your employees. Our specialized approach helps medical practices develop customized wellness plans that address your specific operational challenges while shifting organizational culture.

At Tracy Cherpeski International and Thriving Practice Community, we're committed to supporting independent healthcare practice owners in achieving extraordinary success without sacrificing well-being. Whether through educational resources like this blog, community support, or personalized guidance, we're here to help you on your journey to a more balanced, fulfilling career in healthcare practice ownership. Let’s talk! Click here to schedule your complimentary practice assessment strategy session.

About the Author

Residing in the City of Oaks, Miranda Dorta is a creative storyteller and operations guru. Miranda graduated from Savannah College of Art and Design (SCAD) in 2020 with a B.F.A in Writing and concentrations in Creative Writing and Fashion Journalism. Miranda has a skilled history working in public relations, publishing, retail management, operations, and social strategy.

At Tracy Cherpeski International, Miranda joined the company as an Administrative Assistant in 2021 and now is currently serving as the Manager of Operations and PR as of November of 2022. Miranda has developed a strong expertise in managing the operational aspects while effectively handling public relations and communication strategies.

Sources:

1. https://www.mayoclinicproceedings.org/article/S0025-6196(22)00515-8/fulltext 

2. https://www.ama-assn.org/system/files/2022-prp-practice-arrangement.pdf 

3. https://jamanetwork.com/journals/jama/fullarticle/2702871 

4. https://pmc.ncbi.nlm.nih.gov/articles/PMC10098100/ 

5. https://www.mayoclinicproceedings.org/article/S0025-6196(22)00378-0/fulltext

Addressing BIPOC Mental Health: A Call to Action for Healthcare Providers

July isn't just about beach trips and barbecues. It's a pivotal month that shines awareness on a critical issue: BIPOC Mental Health. As healthcare providers and private practitioners, you’re called to action. It's time to peel back the layers, challenge the assumptions, and revolutionize your approach to mental health care for BIPOC populations. Are you truly seeing and hearing everyone who needs your help? Let's dive into the unique challenges faced by BIPOC communities and emerge with innovative solutions that could transform lives.

The Reality of BIPOC Mental Health

Recent statistics clearly show that BIPOC groups face significant inequalities in mental health outcomes:

According to the Substance Abuse and Mental Health Services Administration (SAMHSA) [1], in 2019, only 33.9% of Black and Hispanic adults with mental illness received treatment, compared to 50.3% of white adults.

In 2019, 9.7% of Hispanic adults received mental health services in the past year, compared to 19.8% of non-Hispanic white adults. [2]

58.0% of Hispanic adults with past year major depressive episodes, received treatment for depression, compared to 70.2% of non-Hispanic white adults. [3]

A 2021 report by the American Psychological Association found that only 5% of psychologists in the U.S. workforce identified as Asian, 5% as Hispanic, 4% as Black, and 1% as multiracial. [4]

The Centers for Disease Control and Prevention (CDC) reports that suicide rates among American Indian/Alaska Native populations are 3.5 times higher than those among racial/ethnic groups with the lowest rates. [5]

These statistics underscore the urgent need for targeted interventions and improved care strategies for BIPOC populations within their local, neighborhood practices.

Challenges in BIPOC Mental Health Care

Several factors contribute to the disparities in mental health care for minorities:

1. Cultural stigma surrounding mental health issues

2. Language barriers

3. Lack of culturally competent care providers

4. Socioeconomic factors affecting access to care

5. Historical mistrust of healthcare systems

Taking Action in Your Practice

As healthcare providers, you have the power and responsibility to address these challenges. Here are some actionable steps to improve BIPOC mental health care in your practice:

1. Enhance Cultural Competence: Invest in ongoing cultural competency training for yourself and your staff. This will help you better understand and address the unique needs of diverse patient populations.

2. Diversify Your Team: Actively work to increase diversity in your hiring practices. A diverse staff can provide more culturally sensitive care and help patients feel more comfortable.

3. Offer Language Services: Provide interpreters or multilingual staff to overcome language barriers that may prevent minorities from seeking or receiving care.

4. Community Outreach: Engage with local BIPOC communities to build trust, raise awareness about mental health, and reduce stigma.

5. Implement Culturally Adapted Treatments: Research and incorporate evidence-based treatments that have been adapted for specific cultural groups.

6. Address Social Determinants of Health: Recognize and address socioeconomic factors that may impact your patients' mental health and access to care.

7. Collaborate with Community Organizations: Partner with local organizations that serve BIPOC populations to improve access to mental health resources.

8. Regularly Assess Your Practice: Conduct periodic assessments of your practice's cultural competence and patient satisfaction, particularly among BIPOC patients.

The Impact of Culturally Competent Care

Research demonstrates the positive impact of culturally competent care:

- A study published in the Journal of Clinical Psychology found that culturally adapted mental health interventions were four times more effective than traditional treatments for BIPOC populations. [6]

- The National Institutes of Health reports that patients who receive care from providers of the same racial or ethnic background often report higher satisfaction and better health outcomes. [7]

By implementing these strategies, we can work towards closing the gap in mental health care inequalities and ensuring that all individuals, regardless of their background, receive the quality care they deserve.

As we observe BIPOC Mental Health Awareness Month throughout July, let's commit to making lasting changes in our practices. By enhancing cultural competence, diversifying teams, and actively addressing the unique challenges faced by BIPOC populations, we can play a crucial role in improving mental health outcomes for all.

Resources: The Thriving Practice Podcast 

In our previous June blog, the Thriving Practice Podcast featured enlightening conversations with three pioneering mental health professionals:

1. Jessica Martin, episode 124: In her episode, Jessica shared how she's revolutionized her practice by incorporating mindfulness, breathwork, and sensory techniques. She discussed how these methods not only enhance trauma-informed care but also significantly improve patient outcomes. Jessica emphasized the importance of practitioner self-care, demonstrating how it directly correlates with sustained excellence in patient care.

2. Julie Ann Otis, episode 125: Julie Ann's episode was a deep dive into the intersection of quantum physics and mental health. She explained how her exploration of energy healing principles has transformed her ability to create impactful client experiences and achieve rapid results. Julie Ann's unique approach offers listeners a fresh perspective on expanding their practice beyond traditional methods.

3. Maureen Clancy, episode 126: As a trauma therapist and group practice owner, Maureen's episode focused on the importance of embracing alternative healing methods. She challenged listeners to examine their own biases and fears around non-traditional approaches, highlighting how integrating these methods can lead to improved client trust, practice differentiation, and new revenue streams.

Each of these episodes offers valuable insights for mental health professionals looking to innovate and expand their practices. Take a listen and gain practical strategies for incorporating holistic approaches, improving patient outcomes, and staying competitive in an evolving field while prioritizing patient care. 

Resources: Unlocking Potential White Paper

Many independent practice owners tell us they walk the tightrope of exceptional patient care and entrepreneurial leadership. A full 80% of our survey respondents told us they wished they had more time to spend on business strategy. 

This research-backed White Paper exposes the distinct challenges faced by independent practice owners:

• Lack of business training

• Operational inefficiencies 

• Risk of burnout

But it also reveals the path forward with tailored solutions like customized curricula, support communities, smart tech, and outsourcing.

• Reclaim your time

• Optimize operations

• Reignite your passion

• Cement your legacy

Unlock your full potential as a healthcare entrepreneur and leader. Acquire your copy of the full White Paper here. 

Take the Next Step

If you're a provider-owner seeking to build a thriving, sustainable practice without sacrificing your wellbeing, I invite you to explore working with us. As a healthcare business consultant and executive coach, I partner with innovative provider-owners to optimize operations, prevent burnout, and implement strategies that elevate profitability and market leadership while nurturing personal growth. Schedule a consultation so we can co-create your inspired next steps.

About the Author

Residing in the City of Oaks, Miranda Dorta is a creative storyteller and operations guru. Miranda graduated from Savannah College of Art and Design (SCAD) in 2020 with a B.F.A in Writing and concentrations in Creative Writing and Fashion Journalism. Miranda has a skilled history working in public relations, publishing, retail management, operations, and social strategy.

At Tracy Cherpeski International, Miranda joined the company as an Administrative Assistant in 2021 and now is currently serving as the Manager of Operations and PR as of November of 2022. Miranda has developed a strong expertise in managing the operational aspects while effectively handling public relations and communication strategies.

Citations:

[1] https://minorityhealth.hhs.gov/mental-and-behavioral-health-hispanics 

https://www.samhsa.gov/data/sites/default/files/reports/rpt35324/2021NSDUHMHChartbook102221B.pdf

[2] https://www.samhsa.gov/data/sites/default/files/MHServicesUseAmongAdults/MHServicesUseAmongAdults.pdf 

[3] https://www.samhsa.gov/data/ 

[4] https://www.samhsa.gov/data/report/2019-nsduh-detailed-tables 

[5] https://www.cdc.gov/suicide/disparities/index.html#:~:text=Suicide%20rates%20vary%20by%20race,death%20among%20AI%2FAN%20people.

[6] https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4314356/#:~:text=In%20particular%2C%20mental%20health%20interventions,racial%20or%20ethnic%20group%2C%20and 

[7] https://www.ncbi.nlm.nih.gov/pmc/articles/PMC1124573/ 

Other sources: 

https://www.apa.org/monitor/2018/02/datapoint 

Prioritizing Provider Wellness: A Pathway to a Healthy, Profitable Practice

As a business consultant and executive coach for healthcare practice owners, I've witnessed firsthand the detrimental effects of burnout and compassion fatigue. Too often, provider-owners get so consumed by the never-ending demands of leading a practice that they neglect their own mental and emotional wellbeing. This self-neglect inhibits not only their ability to provide top-notch patient care, but also to effectively lead their team and grow a sustainable, profitable business.

The past few years have been a wake-up call that this fundamental issue can no longer be ignored. With the healthcare industry facing major staffing shortages and workplace culture challenges, a new approach is critical. 

At the core of this much-needed shift is a powerful truth: healed people heal people. 

To build a thriving, rewarding practice, provider-owners must first embark on their own inner work and healing journeys. This unlocks immense potential - enhancing emotional resilience, deepening patient rapport, catalyzing leadership skills, and preventing costly burnout and turnover. Just as you cannot pour from an empty cup, you cannot nurture a successful business without nurturing yourself first.

Trailblazing healthcare entrepreneurs are paving the way by thoughtfully integrating complementary healing modalities into their services, fostering whole-person wellness for their clients and staff alike. 

Last month was Mental Health Awareness Month in the U.S., and we featured podcast interviews with three mental wellness innovators, Jessica Martin, Julie Ann Otis and Maureen Clancy. Key themes emerged that savvy healthcare business owners would be wise to embrace:

The immense value of combining medical and business acumen with personal growth work. Julie Ann found that exploring principles of quantum physics and energy healing transformed her ability to create profoundly impactful client experiences and rapid results - a clear competitive edge.

For Jessica, integrating mindfulness, breathwork and sensory techniques into her practice model enhanced trauma-informed care and boosted key metrics like patient satisfaction, reviews and referrals. Prioritizing her own self-care through these modalities was essential to sustaining excellence.

Maureen, a trauma therapist and group practice owner, encourages providers to examine any fears around adopting alternative healing methods. "We have to think beyond the conventional clinical norms we've boxed ourselves into," she says. With more clients seeking integrative care, ethical and legal incorporation of effective modalities can foster trust, differentiation and new revenue streams.

"We have to think beyond the conventional clinical norms we've boxed ourselves into," Maureen says.

The Business Case for Integrative Healing

Beyond the powerful personal and clinical benefits, there is also a compelling business case for provider-owners to thoughtfully integrate complementary healing modalities into their practice offerings. This can open up exciting new revenue streams while supporting patients' robust healing journeys:

Referral Revenues

By developing relationships with vetted, high-quality alternative healers like Reiki practitioners, energy workers, or meditation teachers, providers can offer referrals for these services. This added-value can deepen patient loyalty and referral sources for the core practice itself.

In-House Healing Professionals

Another model is hiring such healing professionals to work onsite, allowing for integrative treatment plans that blend conventional care with energy work, sound healing, or other modalities. This creates a seamless, one-stop experience for patients and an additional revenue center.

Provider Certification 

Entrepreneurial providers can also choose to get certified in specialties like breathwork, aromatherapy or visualization techniques themselves. You can enhance your service menu with new adjunctive offerings, packages or membership programs - diversifying income while delivering holistic, patient-centered care.

No matter the specific approach, integrating complementary modalities allows your practice to stand out in an increasingly competitive healthcare landscape. It enables you to attract more of the "conscious consumer" market segment prizing preventative self-care and personalized wellness solutions.  

Most importantly, it empowers you to fully address root causes - not just symptoms - and tap into often-overlooked emotional/spiritual dimensions of human health. For savvy entrepreneurial practices, prioritizing this level of comprehensive patient care and staff wellness can fuel exponential business growth.

The writing is on the wall: to build a profitable, impactful 21st century healthcare business, providers can no longer separate personal mastery from professional mastery. An investment in your own multidimensional healing journey - be it through therapy, mindfulness, energy work or another modality - is an investment in the exponential growth of your practice.  

Those who boldly expand their vision from "treating symptoms" to "facilitating whole-person transformation" will be the leaders ushering healthcare into a more conscious, holistic and human-centered era. 

In this new paradigm, healed people heal people and practices, and sustainable profitability becomes the natural result.

If you're a provider-owner seeking to build a thriving, sustainable practice without sacrificing your wellbeing, I invite you to explore working with us. As a healthcare business consultant and executive coach, I partner with innovative provider-owners to optimize operations, prevent burnout, and implement strategies that elevate profitability and market leadership while nurturing personal growth. Schedule a consultation so we can co-create your inspired next steps.

About the Author

Tracy Cherpeski, MBA, MA, CPSC, is an executive coach and leadership development expert. Her mission is to unlock the potential for success in every individual and organization she works with. With a background in operations and a passion for driving growth, she approaches each engagement with professionalism and a keen eye for optimizing structures, processes, and productivity to boost profitability.

Tracy's coaching, consulting, and training programs are designed to provide a holistic experience, integrating leadership development, executive coaching, and mindset mastery. Her expertise has been sought after by small business owners, industry groups, networking organizations, government agencies, and corporations alike.

Originally hailing from the Pacific Northwest, Tracy now calls Chapel Hill, North Carolina, her home. Wherever she goes, her commitment to helping people and organizations reach their full potential remains unwavering.

Empowering Wellness Through Nutrition and Self-Care

A profound shift is underway in healthcare, one that focuses on the transformative power of nutrition and self-care. This shift is not just a trend but an important movement toward holistic, patient-focused care. Medical providers stand at the forefront of this shift, playing a vital role in guiding patients toward a path of wellness through nutrition and self-care. By incorporating nutritional or health coaching services, not only can you enhance your patients' well-being, but you can also create a profitable income source for your practice.

Throughout March, Thriving Practice podcast is focusing on the important role nutrition plays in patient well-being. Our host, Tracy, welcomes guests Hally Brooke, Founder & CEO of Live Nourished Coaching, and Jillian Greaves, a Functional Dietitian and women's health specialist. 

Nutrition, though often underestimated in its impact, is a foundation of health. By embracing the concept of food as medicine, you can empower your patients to take control of their well-being. Encouraging a diet rich in whole foods, abundant in nutrients, and tailored to individual needs fosters not only physical health but also mental clarity and emotional balance.

Self-care goes beyond pampering; it is an act of self-love and care. By advocating for practices that nurture the body, mind, and spirit, you can equip your patients with the tools to thrive through life's challenges. 

In her interview with Tracy, Hally shares her journey of battling Shingles and exploring functional medicine to address gut health issues. Her story highlights the power of lifestyle changes in achieving holistic wellness and emphasizes the significance of mental health in treating chronic illnesses.

Jillian talks with Tracy about her journey from working in a busy hospital system serving patients in endocrinology, and how she moved away from the traditional hospital model to starting her practice. Within her practice, she practices as a Functional Dietitian who helps women reclaim their health through hormone balancing, lifestyle changes, and nutrition. 

Both guests bring a great deal of knowledge, wisdom, and compelling stories from similar niches; though, offering unique experiences and perspectives from personal experiences. 

Similarly, both episodes discuss strategies for professionals looking to transition to private pay models, emphasizing the importance of understanding one's worth, educating patients on the benefits of personalized care, mastering marketing techniques to stand out in a competitive market, and providing flexible payment options to ensure accessibility to services.

By incorporating these insights into your practice, you can enhance patient care, drive business growth, and help create a system that's more connected and aware of patient needs.

As the healthcare landscape continues to evolve, embracing personalized nutrition, emotional well-being, and innovative business models is key to transforming patient care and practitioner success.

To learn how to begin incorporating these insights into your healthcare practice, schedule a consultation with our founder, Tracy Cherpeski, MBA, CPSC. Experience the transformative power of clear, empathetic communication for collective growth and success.

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Are you a healthcare provider facing the challenges of managing your practice while aiming to deliver exceptional care? Do you aspire to expand your practice sustainably without succumbing to burnout? You are not alone. 

Join Thriving Practice Community, designed for practice leaders. Together, we break barriers and unlock your practice's potential. Engage in discussions, learn from experts, and connect with peers who share your drive for success. Access coaching, consulting, and master classes to grow your practice without sacrificing your well-being. Join us in a collaborative community that nurtures ambitions and equips you to overcome obstacles: ThrivingPracticeCommunity.com

Navigating Winter Blues as a Provider Owner

Protect yourself from winter burnout.

The significance of time management for practice owners during this season, alongside the importance of self-care, is crucial to ensure a healthy and balanced professional and personal life all the while enjoying the joys of the season.

As we find ourselves amid the winter season, many find themselves caught in the aftermath exhausted from the previous month of festivities, family gatherings, and the hustle and bustle. Not to mention, the looming task of crafting New Year’s resolutions to kickstart the “new year, new you” mentality. However, for practice owners and those managing private practices, the winter season can bring about particular challenges that contribute to what is commonly known as the "winter blues." 

The significance of time management for practice owners during this season, alongside the importance of self-care, is crucial to ensure a healthy and balanced professional and personal life all the while enjoying the joys of the season.

The Seasonal Blues in Healthcare:

Private practitioners often face increased demands during the winter season. Patients may be dealing with heightened stress coming off the holidays, battling Seasonal Affective Disorder (SAD), or seeking help for new concerns. As a result, practice owners may work longer hours to accommodate the influx of appointments and urgent cases. This surge in activity can contribute to burnout, fatigue, and an overall sense of overwhelm, giving rise to the seasonal blues. Especially with those who struggle with time management.

Time Management in Private Healthcare Practices:

Effective time management is a cornerstone of maintaining a successful and sustainable healthcare practice. Even more so throughout the winter season. Furthermore, at time of publication, we are experiencing a surge of Covid-19 around the US. In the last 14-days, there has been a 20% increase in cases, specifically in the ages 70 plus. 

Here are some strategies to help practice owners navigate their schedules:

Prioritize Patient Appointments:

• Identify urgent cases and prioritize appointments accordingly.

• Consider extending clinic hours or hiring additional staff to aid the additional demand.

Set Realistic Boundaries:

• Communicate clearly with patients about new hours and availability.

• Establish boundaries for responding to non-urgent inquiries to avoid unnecessary stress.

Utilize Technology:

• Implement telehealth services for routine follow-ups and non-emergency consultations.

• Leverage scheduling software to streamline appointment bookings and reminders.

Delegate Responsibilities:

• Delegate administrative tasks to support staff to free up valuable time.

• Collaborate with colleagues to share the workload and ensure comprehensive patient care.

Self-Care Throughout the Winter Season:

Throughout the demands of a healthcare practice during the winter season, practice owners must prioritize their well-being. Here are some self-care strategies to foster a healthy work-life balance:

Schedule Breaks:

• Block out time for short breaks throughout the day to recharge and prevent burnout.

• Use breaks to engage in mindfulness exercises or take a short walk to clear the mind.

Celebrate Achievements:

• Reflect on professional accomplishments and personal growth throughout the year.

• Share success stories with colleagues to foster a positive and supportive work environment.

Connect with Peers:

• Attend industry events or virtual meet-ups to connect with other healthcare professionals.

• Share experiences and insights to gain new perspectives and support.

Plan Personal Time:

• Block out time for personal activities, celebrations, and relaxation.

• Prioritize family and personal commitments to maintain a healthy work-life balance.

The winter season can be a challenging time for practice owners, but with effective time management and a commitment to self-care, it is possible to navigate this period successfully. By prioritizing patient needs, setting realistic boundaries, and embracing self-care practices, practice owners can provide exceptional care to their patients and ensure their well-being during this season. 

If you are a practice owner looking for support to lower your stress levels and fall (back) in love with your practice in the New Year, schedule a strategy call to see how we can help you take back your time, grow your practice, and elevate your leadership.  

Charting the Course: Innovations Shaping the Future of Healthcare

The transition from college to the "real world" comes with a whirlwind of challenges, and one that often goes overlooked is the struggle to find trustworthy doctors and manage one's healthcare independently. For many young adults, this can be a daunting task, filled with uncertainties and questions. 

In a prior blog post entitled "Navigating Healthcare Challenges for Post-College Individuals: Insights and Solutions," I explored the countless difficulties that young adults face as they transition into the "Real World." Regardless of whether one is employed full-time, part-time, on contract, or freelancing, securing healthcare in the United States is challenging. The task of locating a dependable and suitable provider can often be more daunting than obtaining a healthcare plan itself.

However, companies, such as One Medical, are stepping up to make this transition smoother for the post-college generation.

Need a little background from the previous blog post before we go forth? 

Young adults might have relied on the same family doctor they've known for years. I am guilty of going to the same practice for multiple years–even when I went to college out of state. Finding a reputable doctor nearby can be a significant challenge. Additionally, factors like long wait times, rushed appointments, and a lack of personalized care can lead to a disillusioned view of the healthcare system. Especially when your schedule is now confined to a 9-5 with minimal flexibility.

However, read the full blogpost here to catch up. 

This is where companies like One Medical enter the scene, reshaping the way young adults approach their healthcare. One Medical, founded in 2007, has gained popularity for its innovative approach to primary care, making it particularly appealing to the post-college generation.

Convenience: One Medical prioritizes convenience. With their user-friendly app, it allows patients to easily schedule appointments, renew prescriptions, and access their medical records. This aligns perfectly with the tech-savvy nature of young adults–definitely beats a phone call that may result in being on hold for over 10 minutes.

Accessible Locations: One Medical has strategically placed its clinics in urban areas, making them accessible to many young adults who often reside in cities post-college. This eliminates the hassle of traveling long distances for medical care.

Mental Health Support: The post-college age can be emotionally challenging, and One Medical recognizes this. They offer comprehensive mental health support, acknowledging the importance of mental well-being. Not into the whole office visit thing? One Medical also provides Live Video Chat (24/7!). 

Transparent Pricing: Navigating insurance and healthcare costs can puzzle young adults. One Medical offers transparent pricing, helping patients understand the financial aspect of their healthcare. They also accept (most) insurance plans, which can save you the headache of finding a provider in your area.

The Future of Healthcare for Young Adults

One Medical's approach is not just about providing medical services; it's about making healthcare more manageable for the younger generation. This approach is gaining traction and could potentially set a precedent for the future of healthcare. It’s also important to acknowledge that One Medical is not the only player on the field. Many startups and healthcare providers are recognizing the unique needs of young adults and are tailoring their services to be more accessible. 

The transition to independent healthcare management after college can be intimidating, but it doesn't have to be. Companies like One Medical are redefining the healthcare experience for young adults, emphasizing convenience, personalization, and accessibility. As the healthcare landscape continues to evolve, it's crucial for the younger generation to explore these options and take charge of their health with confidence. 

If you’re a provider who would like to grow your practice and are passionate about supporting your patients, schedule a complimentary strategy call. We can help you grow your practice, recapture your time, and bring your focus back to providing the highest level of care for your patients. 

In this ever-evolving field, it's crucial to prioritize the needs of your patients in order to deliver a high standard of care. This approach not only fosters the growth of your practice but also cultivates meaningful connections.

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We are not affiliated or sponsored by One Medical or practices associated with One Medical.

In a world where healthcare can be complex, many people are drawn to simplicity and ease. One Medical is a great example of a healthcare provider that's changing the game. They focus on making things easy for patients and skip the usual insurance hassles. If more healthcare providers follow their lead, we might see a shift towards simpler, patient-friendly healthcare. This approach challenges the old way of doing things and could make healthcare better for all of us.

Navigating Healthcare Challenges for Post-College Individuals: Insights and Solutions

Transitioning from college to the professional world brings a range of new responsibilities for young adults, including managing their healthcare. Many individuals encounter difficulties accessing appropriate healthcare services, particularly in finding OB/GYNs, primary care doctors, and affordable care options. 

In a perfect world, national healthcare plans would not be dependent upon employment or income; however, in America that is not the case. By sharing the challenges young adults/post-graduates face once stepping out of the cocoon of schooling, we hope to share the importance of affordable and accessible healthcare. 

By discussing issues such as pap smears, cost, finding an appropriate healthcare provider for individual needs, and how to navigate health insurance in the ever-growing freelance age, we aim to shed light on only a few challenges faced by post-college individuals and offer insights and solutions to navigate these obstacles effectively. 

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The Pap Smear Conundrum: Breaking the Silence

Young women often find themselves at a loss when it comes to pap smears, a vital screening for cervical cancer detection.

Inadequate knowledge about pap smears and the appropriate age to start getting them leads many young females to overlook this crucial test. The silence surrounding this topic in health courses and the lack of discussion by primary care providers leave them in the dark, unaware of the importance of early detection. 

A lot of females, like myself, find themselves sitting in the physician's room at twenty-two or twenty-three years old being told they are late with getting their first Pap smear. How could any of us be “late” when we didn’t know twenty-one was the age to begin getting routine Pap smears every few years? 

Moreover, primary care providers have a responsibility to proactively discuss pap smears with their young female patients. By initiating these conversations and providing clear guidance on when to start screenings, healthcare professionals can ensure that no woman falls through the cracks and misses out on necessary preventive care.

Breaking the silence surrounding the pap smear conundrum is essential for empowering young women and protecting their health. By raising awareness, promoting ongoing education, and fostering open discussions, we can ensure that every woman receives the necessary information and support to prioritize her reproductive health. 

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Understanding Abnormal Pap Smear Results

Abnormal Pap smear results can leave women feeling anxious due to unclear explanations from healthcare providers. It is imperative to seek follow-up care and further medical advice to address any potential complications. Only some providers will share that it is completely normal to receive abnormal results the first go-round. What do abnormal results even mean exactly? Abnormal results from a Pap smear mean cell changes were found in your Cervix; however, it does not necessarily mean you have cervical cancer. These changes can be minor or low-grade, and in most cases go back to normal on their own. Though, routine checks are essential for familiarizing females with their bodies and feeling confident to know when something feels off. 

The Search for Healthcare Providers

Post-college individuals frequently encounter challenges when searching for suitable primary care doctors, resulting in gaps in their healthcare management. The transition from student health services to independent care can be daunting, and navigating the healthcare landscape can be overwhelming.

The struggle to find a primary care doctor who meets their needs often leaves post-college individuals without a consistent healthcare provider. Post-college and young adult needs vary from finances, racial connection with providers, telehealth options for lack of transportation, and specialty care needs. This can lead to missed preventive care opportunities, delayed diagnoses, and fragmented healthcare experiences.

Closing these gaps in healthcare management requires proactive steps. Exploring online directories, seeking recommendations from trusted sources, and reaching out to local community health centers can help in finding suitable primary care doctors. 

In the newfound digital age, our generation relies on healthcare and insurance providers to have an online presence beyond generic search pages. Having accessible information that is easily digestible instills confidence in those who are weary about making appointments. Beyond that, more practices offering telehealth allows the younger and older generations to take appointments in the comfort of their own home. 

Building a strong patient-provider relationship is crucial for receiving comprehensive and personalized care, as well as establishing a trusted source for healthcare guidance.

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Affordable Healthcare and Birth Control Options

Access to affordable healthcare and birth control remains a significant challenge for many young women and adults, particularly those with unstable employment or inadequate insurance coverage. The cost barrier often prevents them from accessing necessary healthcare services.

It's essential to go beyond traditional birth control options like the Pill and raise awareness about alternative methods that are equally effective, available, and more affordable. From long-acting reversible contraceptives like IUDs and implants to barrier methods like condoms, there are various options to consider based on individual needs and preferences.

Addressing the affordability issue requires a comprehensive approach. Advocacy for accessible healthcare services, including reproductive health, can help ensure that young individuals can access affordable care and necessary birth control methods. Public education campaigns, insurance coverage expansion, and increased availability of low-cost or free clinics are key steps toward bridging the affordability gap.

No person should be denied access to essential, high-quality healthcare due to financial constraints. By acknowledging the cost barrier and promoting awareness about affordable birth control options, we can work toward a more inclusive healthcare system that provides equitable access to reproductive healthcare for all.

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Insurance Challenges in the Freelance Economy

In the growing freelance and contract work landscape, obtaining affordable and comprehensive health insurance coverage has become a luxury for many individuals. The absence of employer-provided benefits poses unique challenges, leaving freelancers to navigate the complex world of insurance on their own.

Fortunately, there are alternative options available for freelancers to explore. Professional organizations may offer group health insurance plans or resources to help freelancers find more affordable coverage. 

By sharing information about these alternative options, freelancers and others can gain a better understanding of the resources available to them. Accessing affordable healthcare should not be a privilege limited to those with traditional employment. It is important to advocate for policies and initiatives that address the insurance challenges faced by those who lack full-time positions and ensure they have access to the coverage they deserve.

In the freelance economy, insurance challenges are real, but solutions exist. A few places to begin are with the Affordable Care Act, also known as Obama Care, HealthCare.Gov which offers a lot of options for those who are self-employed, and COBRA offers affordable healthcare options to those as well. The majority of self-employed, government-assisted plans are accepted by providers.

Post-college individuals face a multitude of challenges when it comes to accessing general healthcare, understanding their options, and managing their reproductive health. By empowering individuals to advocate for their healthcare needs, we can work towards a more inclusive and supportive healthcare system. 

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In the grand scheme of everything, healthcare providers are pivotal in advancing accessible care by advocating for policies and practices promoting inclusivity and affordable options. Providers can become allies to help ensure accessible healthcare for all. 

For providers looking to engage in advocacy, there are resources available to support their efforts. One example is the "Healthcare Advocacy and Policy" program offered by the National Healthcare Advocacy and Communication Association (NHACA). This program equips healthcare professionals with the knowledge and tools needed to advocate effectively for accessible care at local, regional, and national levels. 

If you’re a provider who would like to grow your practice without overworking, and you’re passionate about supporting your patients, schedule a complimentary strategy call. We can help you grow your practice, recapture your time, and bring your focus back to providing the highest level of care for your patients. 

Together, we can ensure that every human has access to the healthcare they deserve, regardless of their age, insurance coverage, or employment status.

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WE NEED YOUR EXPERTISE

At Tracy Cherpeski International, we are writing a white paper for provider-owners to address the challenges of being a provider and business owner, specifically the challenges of juggling administrative and clinical duties with patient care. We are interviewing 100 practice owners for our research.

We appreciate you sharing your time with us to support our research. Our working thesis is that current research about providers is limited at best, and often does not address the challenges and needs of practice owners. 

We will use the results of our survey to write a white paper that will benefit practice owners and their teams from a business operations perspective. We will be delighted to share the white paper with you when it is completed.

The Importance of Laser Focus (and a hint of fairy dust)

 

Today I am focused on love. I have been focused on holding that intention for the past three days. Here is what I have noticed:

• Increased sense of self
• More patience with my children
• More energy and desire to “get things done”
• A calm knowing that all is well
• Creativity soaring
• Mindful awareness of breathing patterns
• Increased willingness to let go
• Present in (almost) every moment
• Understanding of the “slow down to speed up” philosophy
• Detachment from outcome
• Stronger attachment to sharing my gifts and talents
• Exquisite sense of purpose

You may be thinking: How does one focus on love? What kind of love? What is love? How do you know it’s love? WHAT? Have you taken a hit of (airy) fairy dust, Tracy?

Perhaps it’s the fairy dust we all need to be enjoying together. What if you were to hold one intention for a whole week? How would you be able to hone your focus? You see, I have a ton of balls in the air, a lot on my plate, I am juggling...you get the gist. What I have come to realize is that I am not “bad” at focusing. I have trained myself away from focusing.

Ooh... Hold on a minute. Yes, a moment of self-disclosure. I have a tendency to be easily distracted, and when I am, I allow myself to get off course, and in that process, I trained myself away from my laser focus. Can you relate?

What if...you allowed yourself to hold one intention for a week? How would you change your attitude, focus, attention and accomplishments?

I invite you to choose one intention, hold it as your focal point for one week. That is it. You can take it further by writing it down, praying or meditating on it, speaking it out loud in your car or bathroom mirror, or even sharing it with the world. Choose the intention, hold it near and dear, and in every moment possible, bring your awareness back to your intention. Let me know how it goes.

Good intentions are at least, the seed of good actions: and every one ought to sow them, and leave it to the soil and the seasons whether he or any other gather their fruit. ~ William Temple, Sr.

Let’s look at my intention, love. My intention is to be, feel, do, love, speak, see, understand and invite love. This is in conjunction with a chakra mediation that a fantastic yoga instructor taught me. I have chosen simplicity so I can stay focused on the one thing: love.

In your mind, or say out loud:

I AM love

I FEEL love

I DO (acts of) love

I LOVE (the feeling of, sharing, demonstration of) love

I SPEAK (with, words of) love

I SEE love (in myself, in others, in my varying forms of entertainment)

I UNDERSTAND love (of myself, others)

I INVITE AND RECEIVE (more, feelings of) love

I invite you to share your experience, either via email, Facebook message or a comment on this blog post.

Blessings. Gratitude. Love.

Learn more

Ask 3 Simple Questions:

There are many ways to apply laser focus to your life. If you find yourself scattered, slow down, take a deep breath, and if possible, stop what you are doing so you can investigate how you can sharpen your focus and get yourself on track.

It is not always easy, but slowing down and re-gaining focus can be simple, and I'm offering 3 simple questions you can ask yourself to help clarify your purpose, and begin to craft a plan to move yourself forward.

Ask yourself:

1. Where else can I apply this simple focus technique?
2. What specific benefits will I gain from honing my focus?
3. How will this affect other areas of my life?

Invitation to Experience:

Experience coaching with Tracy. Offering 30 minute free consults, no up-sell.

OR, experience 30 minutes free with option to enter coaching partnership. Are you willing to be fully supported in your life’s dreams? If not, why not? If so, how about now? Are you willing to invest in creating an exquisite sense of fulfillment?